Tuesday, April 14, 2009

BARCLAY BUTERA HOME Debuts Upbeat, Americana-Style 'Harbor Collection' at Spring High Point Market; Adds to Hearst Castle Collection














LOS ANGELES, CA (April 2009) – This Spring, national lifestyle designer Barclay Butera is optimistic and wants to share that outlook.  There’s been a shift:  months ago, people began to nest because they had to, and he was attuned to that with his soothing colors in Fall.  Now, he believes, people are enjoying nesting voluntarily, realizing how nice it is to nurture one’s home environment and create a haven, and also hearken to an earlier time, and a more primary color scheme.  To that end, Barclay Butera Home launches the Americana-style “Harbor Collection” at High Point International Market (April 25-30), Interhall #IH211.  Additionally, Butera will showcase new pieces from his continued association with the Hearst Castle Collection®, reflected in upholstery and pillows. 

The color palette of the “Harbor Collection” includes navy and indigo blues, ocean and sky blues, crimson reds, deep gold, wheat and brown. The textiles feature a variety of striped patterns—many of a nautical ilk—plaids, and of course textured solids.

For this Spring, Barclay Butera Home is proud to present all new for High Point Market:

Taylor Wing Love Seat – Clean-lined club chair feel, inspired by BBH popular Taylor chair, has elegant details such as a traditional English arm, turned legs and casters with slight wing-chair feel, while meeting an increased demand, in this case, for slipcovered furniture. Comes standard upholstered with bench cushion.  Shown in Harbor Collection’s Decking Stripe Indigo/Cadet. (72”w x 32”d x 32”h)

Lido Host Chair – Host chair features tight seat and tailored legs.  Butera plays with classic designs and modern elements, adds slight wing detail and slight flair of arm.  Standard with bracket base and nailhead detail.  Shown in Harbor Collection’s casual Mazarin Nautica.  (32”w x 31”d x 34”h)

Lucia Chair—Barclay Butera for Hearst Castle Collection®  - Butera and Hearst Castle Collection® are selectively adding to the line with this occasional chair, with slightly curved back and flared arm, patterned after one in the Casa Grande at San Simeon.  The rooms in Casa Grande were more modern in style, reflecting the changing interior design styles of the times up through the luxurious Hollywood design of the 1940s.  Upholstery exhibits taste of 1940s era, and features the modern detailing of Butera’s style.  Standard with tufted detail, nailhead, turned leg and casters.  Shown in Harbor Collection’s Piazza Wheat.  (34”w x 38”d x 39”h)

Harbor Sofa -- Loose back sofa with rolled arm and carved bun feet.  Large nailhead applied around inside back and around base of sofa; and small nailhead applied on arm posts.  Shown in Harbor Collection’s Glynn Linen Crimson Red.  (90”w 40”d x 39”h)

Butera’s creative collaboration with Kravet is rolling out.  His selection of original designs for Tufts by Kravet Carpet—richly textured and hand-tufted—are out and available now.  And his four-book, 300 SKU fabric collection for Kravet Collections will be launching June 2009, creatively merchandised in four lifestyle themes ala Butera’s Living in Style coffee table book (Assouline):  Beach, City, Mountain, and  Town & Country. 

ABOUT BARCLAY BUTERA

Barclay Butera, Inc. is based in Newport Beach, CA, and entails the Barclay Butera collection showrooms in Newport Beach and Los Angeles, CA, and Park City, UT.  Barclay Butera Home, Inc. products (www.barclaybuterahome.com) are distributed through over 300 showrooms and To the Trade nationwide, and are represented in the designer’s retail showrooms and his ‘to the trade’ showroom in New York’s Design & Decoration (D&D) Building.  Butera designs and manufactures his products in Los Angeles, CA.  Please visit www.barclaybutera.com/media for a full introduction.  

###

American Clay Elegant Earth Plasters Debut in Famed Kips Bay Design House & 2nd DC Deign House

Albuquerque, NM (April 2009) – Spring brings designer show house season, and American Clay Earth Plasters make their premiere in two top-rated houses this week.  In New York, Kips Bay 2009 Decorator Show House has its grand opening event on April 16, while the 2nd Annual D.C. Design House’s opening is April 18.  In both, forward-thinking designers have selected to use American Clay’s award-winning, all-natural earth plasters produced by American Clay Enterprises, Inc.  The six-year old company has changed how people look at walls, especially what a 'green', all natural finish can provide.

Kips Bay, called “an annual rite of passage for A-list designers” by Interior Design, will feature a third floor bathroom with American Clay’s Porcelina finish in Sugarloaf White on the walls and ceilings.  The room is designed by Andrew Flesher of  GunkelmanFlesher Interior Design, and Hyde-Park Mouldings provided the American Clay application.  “It really adds a beautiful dimension you can’t get with paint,” observes Flesher.  “The Sugarloaf white is just a beautiful, soft warm color.  And there’s something very calming about the room; the clay adds a magical quality.  From a practical side, too, it is so easy to work with, and repair if needed.”

For the D.C. Design House designer Susan Thompson of Susan Thompson Interior Design, LLC, selected American Clay’s Loma finish in Havasu color for the house’s kitchen walls..  Local artisan installer Cherlyn H.T. Jones applied the American Clay plaster finish.  She is also currently working on an embassy, and just finished an elementary school with the plaster.  After the showhouse closes, the house will be used as a church’s rectory in the Georgetown area.  The house is a fine example of period architecture from the mid 1800s.  American Clay is often selected for restoration projects due to its pure qualities.

The plasters can significantly help change indoor air quality; they can contribute up to seven LEED points. There is no off-gassing nor inherent waste on-site.  The plaster is non-flammable, gives additional masonry mass in rooms, resists mold growth, absorbs sound, and repairs/cleans easily.  The plasters provide unlimited textures, are sensual to the touch, and work with any architectural style.

Related links:

http://kipsbay.org/showhouse.html

http://www.dcdesignhouse.com/

http://www.gunkelmanflesher.com/

http://www.hyde-park.com

http://www.amicusgreen.com, and cherlynj@earthlink.net

ABOUT AMERICAN CLAY ENTERPRISES, LLC:

American Clay produces patented, award-winning, all-natural interior wall finishing products.  Their Earth Plasters and the commercial ENJARRE single coat plaster are a unique combination of clays, aggregates and natural pigments that offer builders and consumers a natural and elegant option. There is no off-gassing nor inherent waste on-site.  The plasters contain zero VOCs, are non-flammable, are mold resisting (without toxic fungicides), absorb odors, provide temperature and humidity buffering, repair/clean easily and come in recyclable packaging. American Clay, with an extremely low carbon footprint, is uniquely manufactured in and made of materials found in the U.S. American Clay Enterprises, Inc., is based in Albuquerque, NM, and its products are patent pending.  The product and various workshops are available through their New Mexico office or through one of the growing number of retailers and distributors across the U.S.  The website, www.americanclay.com, offers information on products, ordering, technical specifications, product application and additional resources and links.

U.S. PAT No. 7,485,186 B2

###

 

Friday, April 10, 2009

American Clay Earth Plaster Users Claim Energy Savings, Company Announces Launch of Experiment to Test Claims

Albuquerque, NM (November, 2008) – Award-winning American Clay Enterprises returns to the Greenbuild International Expo to showcase its all-natural, eco-friendly earth plasters with a larger hands-on demo area. They will also discuss the start of a long-term experiment inspired by feedback from users of the products who claim that the clay provides them energy savings, in addition to the other acknowledged benefits – inhibiting mold, moderating temperature, repelling dirt, controlling humidity, sound attenuating, flexible, repairable and containing no VOCs. For the November 19-21, 2008, event, American Clay will exhibit in booth #1422 at the Boston (MA) Convention and Exhibition Center. They will host ongoing demonstrations, in which anyone can participate, and have both their original – primarily residential – earth plasters, plus their recently launched ENJARRE, a single-coat plaster directed at the commercial and multi-unit residential markets

The experiment, called “Dynamic Solar”, is being conducted at the American Clay facility in Albuquerque, NM, starting this month. It is expected to run for at least a year. They have built five identical test structures, 7’h x 8’w x5’d, of frame construction with R13 fiber-glass bat insulation, and one door each. They break down in this way:
• One has cement stucco exterior with interior paint.
• One has vinyl siding exterior and interior paint.
• One has cement stucco exterior with American Clay interior plaster.
• One has vinyl siding exterior with American Clay interior plaster.
• One has American Clay’s soon-to-launch lime stucco on exterior with American Clay interior plaster.

All the units have on the inside an identical data logger, called Spectrum 2000, with an additional one on the outside monitoring exterior atmosphere conditions around the units. The Spectrum 2000 measures the relative humidity and temperature in a space. By comparing these, one can determine how much energy will be needed to keep a building comfortable. Once they get a baseline data for each unit, they can then start shifting conditions to determine how to maximize energy savings.

“Over time we have received information about energy savings from customers,” says Croft Elsaesser, American Clay co-Founder and CEO. “At first we discounted their claims. But as more information came in, we began to look at whether there was validity to what they were saying, including one Pennsylvania graduate student who called us about energy variations in a house he was monitoring with half clay, half paint. This experiment is a real world approach to get a direct correlation to the different materials, and their impact on our energy usage. I think when the results come in, we will have the data to quantify what the energy savings could be if our plaster is used on a project. It will change the way people think about the interior materials that they use, and the value of clay for the interior walls.”

The internationally-recognized Greenbuild Expo presents the perfect opportunity to announce how a company already recognized for its thoroughly sustainable product contribution to building and design is constantly checking itself to innovate behind the scenes.

One client who claims energy savings and inspired the experiment is an architecture firm that remodeled a 1950s building. The exterior walls, roofing, insulation and substrate materials are the same throughout, but a closed-off hallway separates two sides of the building – one side is covered inside with high-quality zero-VOC paint, and the other side with American Clay plaster. They have shown a great difference in energy use between the two separately-metered areas, with significant savings on the American Clay side.

American Clay will also be continuously demonstrating their products, from their three original formulations to the new commercially-directed ENJARRE, which comes pre-tinted in eight colors (some custom available). The plaster can be applied to multiple substrates, cover CMU blocks in one pass, and typically lasts for the life of the walls. And at less than $.30 per square foot to contractors, with color and binder inclusive, ENJARRE gives builders a product that helps provide top indoor air quality and beauty--and can contribute toward up to seven LEED points (five in most areas)--at a very competitive price.

They will also be showing at Greenbuild an exciting new technique they’ve discovered that uses burlap to help manage issues with plastering corners.

American Clay’s mission is to better the planet, through their commitment to healthy solutions for beautiful, calm, and healthy environments. To that end, some energy saving company methods include:
• Their manufacturing uses low inherent energy to produce our products. i.e. 250 tons of material costs $45 in electricity.
• They use no water in manufacturing.
• Plaster is shipped dry to save shipping energy and cost. (Additional 20 pounds of water if sent premixed.)

Additional American Clay news:
• American Clay is plastered all over actor Adrian Grenier’s house in Planet Green’s “Alter Eco” show
• American Clay was featured with a moisture control experiment on DIY Channel’s “Deconstruction”.
• New Sales Team Manager Peggy Cunningham was appointed in August.
• American Clay was featured in “Extreme Makeover: Home Edition” on ABC-TV in May.


ABOUT AMERICAN CLAY ENTERPRISES, LLC:
American Clay produces award-winning, all-natural interior wall finishing products. Their Earth Plasters and the commercial ENJARRE single coat plaster are a unique combination of clays, aggregates and natural pigments that offer builders and consumers a natural and elegant option. There is no off-gassing nor inherent waste on-site. Moreover, the plasters contain zero VOCs, are non-flammable, are mold resisting (without toxic fungicides), absorb odors, provide temperature and humidity buffering, repair/clean easily and come in recyclable packaging. American Clay is uniquely manufactured in and made of materials found in the U.S. American Clay Enterprises, Inc., is based in Albuquerque, NM, and its products are patent pending. The product and various workshops are available through their New Mexico office or through one of the growing number of retailers and distributors across the U.S. The website, www.americanclay.com, offers information on products, ordering, technical specifications, product application and additional resources and links.

###

Friday, April 3, 2009

FIRST ONLINE WILDLIFE TV SERIES “EXTINCTION SUCKS” PREMIERES

Original six-part production aims to help save endangered species with expert help and guidance from the WWF

Environmental programming on “Our Earth”, one of network’s five main channels, hopes to instigate change, empower viewer


NEW YORK / LONDON (April 2nd, 2009) – “Extinction Sucks”, the first ever wildlife TV series produced especially for online viewing, debuts April 3rd on Babelgum Web and Mobile. Commissioned by Babelgum from Off the Fence Productions, with active involvement from WWF, the fast-paced show follows the real life capers of young Australian conservationists Aleisha Caruso and Ashleigh Young who are determined to present animal-protection issues in a fresh style aimed at engaging and empowering viewers. On Babelgum Mobile the series will be available in twenty-four 6 min. mobisodes; on Babelgum.com in six half-hour webisodes, published one every week. Off the Fence will be overseeing its distribution across a number of global television platforms. (http://www.babelgum.com/extinction-sucks)

In each episode, Aleisha and Ashleigh are challenged to find innovative and fun-filled, fund-raising stunts to help save an individual animal or an endangered species. This might entail taking a piece of much-needed equipment to a remote and underfunded conservation project, reintroducing a creature to the wild or releasing a rescued animal. More MTV than BBC, their “take charge, take action” approach involves good-hearted, off-the-wall schemes. The girls introduce us to everyone involved along the way, finally landing face to face with the animals they love and want to protect.

The six webisodes address the following subjects and destinations (in order): Asian Elephant (Mudamulai, India); Sea Turtle (Mapoon, Australia); Indian Rhino (Chitwan, Nepal); Asiatic Black Bear (Cat Tien, Vietnam); Tasmanian Devil (Tasmania, Australia) and Hector’s Dolphins (Akaroa, New Zealand).

WWF experts offered information and input on species and locations. "WWF is delighted to be a partner in this high-quality, full-length online production that will no doubt reach and engage a new audience,” states Martin Atkin, Director, External & Media Relations, WWF International. “’Extinction Sucks’ demonstrates that you can present serious environmental and conservation issues and have a bit of fun at the same time.”

Valerio Zingarelli, CEO, Babelgum, comments: “Extinction Sucks” is a series that tries not only to speak out on an issue, but also to propose concrete solutions: what each of us can do to really change things. You can watch and forget. Or you can act upon the problem by doing simple things that can change the course of life in the long term. This is the most significant point made in our new original series and it will be a constant motif in our future productions”.

“Our Earth” GM & Publisher, Laurence Billiet comments: “We are delighted with the response to “Our Earth” so far, and keen to build on the momentum that last week’s “Downstream” premiere has created by now launching “Extinction Sucks”. The show totally embodies the spirit of our nature & conservation channel: raising awareness for some of the world’s most endangered species andle to do something about it. It also makes conservation accessible.”

The show’s already-strong online presence includes supporting podcasts, a dedicated website, Facebook pages and background material. Fans and volunteers from around the globe are encouraged to join in and help “Extinction Sucks” raise more funds for vital wildlife projects.

The embeddable trailer for the first episode of “Extinction Sucks” can be accessed at http://babelgumwidgetkit.blogspot.com/2009/03/extinction-sucks-asian-elephants-viral.html

Babelgum entered the U.S. market last week with a redesigned Flash-based website and a mobile video application which has already proved very popular. After launching, the Babelgum application has maintained a steady position among the top 10 iTunes’ free “Entertainment” applications and in the top 25 across all applications in the US.

About Babelgum
A free-to-use integrated mobile and Internet TV service, Babelgum combines the full-screen video quality of traditional television with the interactive capabilities of the Internet, and offers innovative professionally produced programming on-demand to a global audience. Babelgum recently launched an original mobile application in the United States, UK and Italy, that brings regionally tailored programming to smart phones – at present iPhone 3G, iPod Touch, Nokia (N96, N95 and 6210) and G-Phones (1 and 2) – via 3G and WiFi.

Babelgum’s editorial focus is on music, comedy, film, urban culture, nature and the environment. The company has set up two online contests to nurture independent film and music talent: the Babelgum Online Film Festival, chaired by Spike Lee (now in its second year) and the Babelgum Music Video Awards, judged by acclaimed director Michel Gondry. Babelgum also launched a Digital Studio initiative producing new, exclusive and original content. Two productions have already been completed: Downstream, focusing on the controversy over the development of the oil sands of Alberta, Canada, and Extinction Sucks, a wildlife series on the subject of conservation and protection, with the active involvement of WWF.

Babelgum's content partners include, amongst others, EMI, Sony BMG, the Associated Press, PBS, BBC, VBS, Lonely Planet, National Geographic, Shine Limited, Cinetic Rights Management, Content Republic, IndieFlix, Gong Anime, The Workbook Project, Cinelan, IMG and Off the Fence, as well as the Seattle, Encounters, Rushes, From Here To Awesome and Renderyard Film festivals. Babelgum is an independent and privately held company with offices in the United States, UK, Ireland, France and Italy.
www.babelgum.com

For further information contact:

Julie Du Brow, dubroWORKS PR
+1 310 921 2463
julie@dubroworks.com

Andrea Giannotti, Babelgum Media Relations Director
+44 7825 892 640
andrea.giannotti@babelgum.com

Martin Atkin, Director, External & Media Relations, WWF International
+41 79698 2985
matkin@wwfint.org

DAVID SEARS DESIGN "CUBE COLLECTION" HIGHLIGHTS ECO-DESIGN, USER-FUNCTIONALITY & EASY MODERN ELEGANCE

LINE CELEBRATES CONSTRUCTION, LOW ENVIRONMENTAL IMPACT

Arlington, MA (November, 2008) –Architectural designer David Sears looks at a stack of cardboard boxes and sees a simple, yet elegant line of furnishings, while most people see … moving boxes. David Sears Designs’ debut line of furnishings, the “Cube Collection”, sprang from just that, a cube cardboard box which became the basis for the five initial pieces. But it’s in the details of the specially-engineered construction and the materials, where Sears’ U.S.-made pieces become symbols of modern eco-design: chic sustainability and high functionality within a high-end market.

“My inspiration for the collection is the cube, an inherently modular form,” said David Sears. “The cube shape is the basis for all the pieces, it’s where the details and proportions were worked out, and where the design for the other pieces developed. In some cases the dimensions of the furniture were stretched to accommodate function but the concept in which the designs were developed was a modular system. I was focused on a highly efficient system that could be both functional and aesthetic in form. This is an architectural principal and one with which I have a long standing curiosity.”

The Collection is comprised of a coffee table, a console, a side table and two “cubes”, all of which are customizable in color and scale. While many recent trends have favored curved styling, Sears’ pieces celebrate finely designed rectilinear forms, carefully proportioned and with an architect’s eye toward longevity and durability. The corner box joints, for example, emerge from a digital manufacturing technology, using a 5-axis cutter to create a connection with the plywood that is both structural and can highlight the fine lines of the individual plys.

The materials Sears chose for the “Cube Furniture Collection” were influenced by his architectural training and his gleaned engineering experience –- knowledge attained during time spent in construction as well as being mentored by noted industrial designer Shaun Jackson. The collection uses 9-ply hardwood-core plywood, a premium version over the typical 3 to 5-ply cabinet grade plywood. His 9-ply selection provides fine veneer lines along the edges, accentuating the rectilinear forms, and is also comparably strong to a bulkier solid piece of wood. Aesthetically, the dyed figured maple doors highlight the geometry of the beargrass cube, big cube and the low console and the beargrass inlaid resin panels simulate the flow of the natural wood grain.

Through Sears’ selection of what he calls “high-end plywood” over traditional casegoods wood options, he is, in effect, elevating a material that has historically been considered a lower-end material to the high-end market. The use of his plywood, a 9-ply and hardwood-core ply develops a signature detail in the alternating veneer pattern of the corner box joints and the exposed plywood veneer lines along the edges. The exposed birch and alder hardwood–core veneers along the edges reflect a fine level of detail and enduring design that directly reflect the finesse of Sears’ designs.

Sears also keeps an eye on lowering the Collection’s environmental impact. Primarily, the production process [due to the 5-axis cutter technology] is an energy- and materials-efficient system. The maple, figured maple veneer and plywood are all FSC-certified. No toxic formaldehyde glues are used. The manufacturing plant also uses a biomass furnace, using the shop’s waste to generate all of its own heat.

An accomplished architectural designer, Sears has worked at the highly-regarded Gund Partnership and Arrowstreet Architects, and has been recognized by the prestigious Wallenberg Competition. He admires the structure and detail of architects like Norman Foster and Renzo Piano. And his earlier work in construction – renovating period houses – and woodwork led him to design furniture with clear modern forms. Sears showed a special credenza design with open steel frame at ICFF 2007 to launch David Sears Design.


ABOUT DAVID SEARS DESIGN
David Sears Design founded in 2006 is committed to modern furniture designs that are beautiful, intelligent and environmentally responsible. Principal David Sears brings superb design into homes and offices through furniture that connects people with their environments by exploring new materials and ideas, most recently - notions of modularity. The designs are marked by clear modern forms and striking connective joints. DSD is based near Boston, MA, and the line is manufactured in the USA. For more details and to see the portfolio, www.dsearsdesign.com

###